Tuesday, July 17, 2012

To expand the cufflinks sales range

Addition to the cufflinks in the supermarket girl cufflinks more sales, combined with another unique way of selling - dormitories sales. To expand the cufflinks sales range, which is conducive to the improvement of the sales of cufflinks. For the diamond grades, when the salesperson gets the customer a certificate, you can buy the cufflinks. Preliminary overall publicity posters (homemade personalized posters), late manager to recommend a particular one. Printed the Zhang leaflets, distributed to each dormitory. Holidays, major events before the launch of promotional advertising posters. Sponsorship of school activities, restaurant hostess that evening presided over the shape of the desired cuff lucky prize (a beautiful cufflinks, and part of the game during the party).
Content can be male cuff of the origin, development, and popular varieties, wear and cufflinks culture, the incidental introduction of the store's business philosophy, and with a number of promotional ads, will help to further open the market to help better Nuggets ". When they are picking diamond cufflinks, many consumers demand the origin of diamonds in South Africa, and the clarity is VVS level with excellent evaluation, and so on. Cufflinks market cufflinks series incomplete varieties, slow update rate and can not meet consumer desire to buy! The results of the analysis: According to the comprehensive analysis of the above and the survey report, the investment prospects of cufflinks shop around the school is considerable. Two. Market demand analysis of the consumption situation of university students: Students' Consumption Analysis: consumption of college students are divided into basic consumption (clothing, food, shelter, OK) to study the consumer (tuition, books, miscellaneous fees, research, computer, etc.).
 Leisure and entertainment consumption (leisure, tourism, entertainment) and interpersonal exchanges between the consumer (human love) and other aspects. Encounter with such problems, salesperson of the cufflinks can not simply say no or, not to say there is with out any responsibility.   The survey showed an average increase of a college student, will increase the consumption of about 12,000 yuan. The tuition fees of about 6000 yuan, accounted for an average of 50%; meals of about 3000 yuan, accounting for 25%; accommodation in about 1000 yuan, accounting for 8%; transportation, communication is about 550 yuan, accounting for 6%; 700 yuan, culture and entertainment so, about 7%; other consumer accounts for about 4% Consumption of Students, college students are moving in pursuit of reality, attention to the requirements of the times, self-centered to follow the trend and showed the following characteristics.

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